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	<title>SVC Seattle Thought of the Hour</title>
	<atom:link href="http://svcseattle.wordpress.com/feed/" rel="self" type="application/rss+xml" />
	<link>http://svcseattle.wordpress.com</link>
	<description>Random writings about the graphic design and ad biz</description>
	<pubDate>Sun, 13 Jul 2008 18:14:29 +0000</pubDate>
	<generator>http://wordpress.org/?v=MU</generator>
	<language>en</language>
			<item>
		<title>It&#8217;s Like the X-Games of Letterpress</title>
		<link>http://svcseattle.wordpress.com/2008/07/13/the-steamrollers-are-coming/</link>
		<comments>http://svcseattle.wordpress.com/2008/07/13/the-steamrollers-are-coming/#comments</comments>
		<pubDate>Sun, 13 Jul 2008 18:08:58 +0000</pubDate>
		<dc:creator>svcseattle</dc:creator>
		
		<category><![CDATA[General]]></category>

		<category><![CDATA[letterpress]]></category>

		<category><![CDATA[steamroller]]></category>

		<category><![CDATA[SVC]]></category>

		<category><![CDATA[wayzgoose]]></category>

		<guid isPermaLink="false">http://svcseattle.wordpress.com/?p=64</guid>
		<description><![CDATA[
The School of Visual Concepts’ 7th Annual Wayzgoose, celebrating the time-honored art of letterpress printing, will reappear Saturday, August 23 from 1 to 6 pm at SVC’s Seattle location.
For those who aren&#8217;t familiar with a Wayzgoose, it&#8217;s a tradition in the letterpress world that dates back to the 17th Century, when printers would serve a [...]]]></description>
		<wfw:commentRss>http://svcseattle.wordpress.com/2008/07/13/the-steamrollers-are-coming/feed/</wfw:commentRss>
	
		<media:content url="http://a.wordpress.com/avatar/svcseattle-128.jpg" medium="image">
			<media:title type="html">svcseattle</media:title>
		</media:content>

		<media:content url="http://svcseattle.files.wordpress.com/2008/07/wayzgoose.jpg?w=300" medium="image" />

		<media:content url="http://svcseattle.files.wordpress.com/2008/07/bag1.gif" medium="image" />

		<media:content url="http://svcseattle.files.wordpress.com/2008/07/danielsmith.gif" medium="image" />

		<media:content url="http://svcseattle.files.wordpress.com/2008/07/evolution.gif" medium="image" />

		<media:content url="http://svcseattle.files.wordpress.com/2008/07/aiga.gif" medium="image" />

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	</item>
		<item>
		<title>Have you given your work away lately?</title>
		<link>http://svcseattle.wordpress.com/2008/06/16/have-you-given-your-work-away-lately/</link>
		<comments>http://svcseattle.wordpress.com/2008/06/16/have-you-given-your-work-away-lately/#comments</comments>
		<pubDate>Tue, 17 Jun 2008 00:38:04 +0000</pubDate>
		<dc:creator>svcseattle</dc:creator>
		
		<category><![CDATA[Creativity + Presenting]]></category>

		<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://svcseattle.wordpress.com/?p=62</guid>
		<description><![CDATA[You&#8217;ll find plenty of articles on this site about how to improve the profitability of your design or marketing practice, but we&#8217;d be remiss if we didn&#8217;t also suggest that you should give away a certain amount of your time and creative genius each year to worthy causes. In the best circumstances, you get a [...]]]></description>
		<wfw:commentRss>http://svcseattle.wordpress.com/2008/06/16/have-you-given-your-work-away-lately/feed/</wfw:commentRss>
	
		<media:content url="http://a.wordpress.com/avatar/svcseattle-128.jpg" medium="image">
			<media:title type="html">svcseattle</media:title>
		</media:content>

		<media:content url="http://svcseattle.files.wordpress.com/2008/06/teen-poster.jpg?w=194" medium="image">
			<media:title type="html">Teen Summer Reading Program Poster</media:title>
		</media:content>
	</item>
		<item>
		<title>It&#8217;s back to the future with letterpress classes</title>
		<link>http://svcseattle.wordpress.com/2008/04/01/its-back-to-the-future-with-letterpress-classes/</link>
		<comments>http://svcseattle.wordpress.com/2008/04/01/its-back-to-the-future-with-letterpress-classes/#comments</comments>
		<pubDate>Tue, 01 Apr 2008 22:54:42 +0000</pubDate>
		<dc:creator>svcseattle</dc:creator>
		
		<category><![CDATA[About SVC]]></category>

		<category><![CDATA[Creativity + Presenting]]></category>

		<guid isPermaLink="false">http://svcseattle.wordpress.com/?p=61</guid>
		<description><![CDATA[The more time designers and art directors sit parked at a computer monitor dishing out pixels, the more they crave something tangible and touchable. To the rescue is the revived art of letterpress printing. At Seattle&#8217;s School of Visual Concepts, a large, neatly arranged room full of vintage flatbed and platen presses is just down [...]]]></description>
		<wfw:commentRss>http://svcseattle.wordpress.com/2008/04/01/its-back-to-the-future-with-letterpress-classes/feed/</wfw:commentRss>
	
		<media:content url="http://a.wordpress.com/avatar/svcseattle-128.jpg" medium="image">
			<media:title type="html">svcseattle</media:title>
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		<media:content url="http://img.youtube.com/vi/UprOM_LAVQ0/2.jpg" medium="image" />
	</item>
		<item>
		<title>Make your clients love you? Start with what they hate.</title>
		<link>http://svcseattle.wordpress.com/2008/01/02/make-your-clients-love-you-start-with-what-they-hate/</link>
		<comments>http://svcseattle.wordpress.com/2008/01/02/make-your-clients-love-you-start-with-what-they-hate/#comments</comments>
		<pubDate>Wed, 02 Jan 2008 21:37:45 +0000</pubDate>
		<dc:creator>svcseattle</dc:creator>
		
		<category><![CDATA[Business Development]]></category>

		<category><![CDATA[General]]></category>

		<category><![CDATA[Staffing and Management]]></category>

		<guid isPermaLink="false">http://svcseattle.wordpress.com/2008/01/02/make-your-clients-love-you-start-with-what-they-hate/</guid>
		<description><![CDATA[One of our favorite workshop leaders at SVC is Ted Leonhardt. He not only built a small design firm into a large one, but he also had the opportunity to serve as executive creative director for the entire Fitch network of design shops around the world.
Late last year Ted led a workshop at SVC where [...]]]></description>
		<wfw:commentRss>http://svcseattle.wordpress.com/2008/01/02/make-your-clients-love-you-start-with-what-they-hate/feed/</wfw:commentRss>
	
		<media:content url="http://a.wordpress.com/avatar/svcseattle-128.jpg" medium="image">
			<media:title type="html">svcseattle</media:title>
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	</item>
		<item>
		<title>How to get a great website (or anything else)</title>
		<link>http://svcseattle.wordpress.com/2007/10/11/how-to-get-a-great-website-or-anything-else/</link>
		<comments>http://svcseattle.wordpress.com/2007/10/11/how-to-get-a-great-website-or-anything-else/#comments</comments>
		<pubDate>Thu, 11 Oct 2007 19:16:18 +0000</pubDate>
		<dc:creator>svcseattle</dc:creator>
		
		<category><![CDATA[Creativity + Presenting]]></category>

		<category><![CDATA[Strategy + Marketing]]></category>

		<guid isPermaLink="false">http://svcseattle.wordpress.com/2007/10/11/how-to-get-a-great-website-or-anything-else/</guid>
		<description><![CDATA[We know what you&#8217;re thinking.  If we wanted to read what Seth Godin had to say, we&#8217;d just go to his blog, not yours.  Point taken, and we&#8217;ll stick to reporting ideas spoken at SVC in most of our future posts.  But these 10 tips on how to produce a great website [...]]]></description>
		<wfw:commentRss>http://svcseattle.wordpress.com/2007/10/11/how-to-get-a-great-website-or-anything-else/feed/</wfw:commentRss>
	
		<media:content url="http://a.wordpress.com/avatar/svcseattle-128.jpg" medium="image">
			<media:title type="html">svcseattle</media:title>
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	</item>
		<item>
		<title>Eating, sleeping, and breathing typography</title>
		<link>http://svcseattle.wordpress.com/2007/08/19/eating-sleeping-and-breathing-typography/</link>
		<comments>http://svcseattle.wordpress.com/2007/08/19/eating-sleeping-and-breathing-typography/#comments</comments>
		<pubDate>Mon, 20 Aug 2007 01:05:22 +0000</pubDate>
		<dc:creator>svcseattle</dc:creator>
		
		<category><![CDATA[Creativity + Presenting]]></category>

		<guid isPermaLink="false">http://svcseattle.wordpress.com/2007/08/19/eating-sleeping-and-breathing-typography/</guid>
		<description><![CDATA[From time to time, we use this space to share some worthwhile information that was previously dispensed at one of the School of Visual Concepts&#8217; professional development workshops. That would be next to impossible if we tried to recap all that went at SVC this summer in connection with TypeCon 2007. The school hosted 7 [...]]]></description>
		<wfw:commentRss>http://svcseattle.wordpress.com/2007/08/19/eating-sleeping-and-breathing-typography/feed/</wfw:commentRss>
	
		<media:content url="http://a.wordpress.com/avatar/svcseattle-128.jpg" medium="image">
			<media:title type="html">svcseattle</media:title>
		</media:content>

		<media:content url="http://svcseattle.files.wordpress.com/2007/08/1031771471_eeb88c4c3d.jpg" medium="image">
			<media:title type="html">Carl and Jenny at TypeCon 2007 Demo</media:title>
		</media:content>
	</item>
		<item>
		<title>Finally.  A decent book on getting into advertising.</title>
		<link>http://svcseattle.wordpress.com/2007/08/07/finally-a-decent-book-on-getting-into-advertising/</link>
		<comments>http://svcseattle.wordpress.com/2007/08/07/finally-a-decent-book-on-getting-into-advertising/#comments</comments>
		<pubDate>Tue, 07 Aug 2007 18:02:18 +0000</pubDate>
		<dc:creator>svcseattle</dc:creator>
		
		<category><![CDATA[Portfolios + Hiring]]></category>

		<category><![CDATA[Staffing and Management]]></category>

		<guid isPermaLink="false">http://svcseattle.wordpress.com/2007/08/07/finally-a-decent-book-on-getting-into-advertising/</guid>
		<description><![CDATA[As a school that helps art directors and copywriters develop their portfolios so they can land a decent job, we&#8217;re always on the lookout for good resource materials that will help in the cause.
We don&#8217;t find very many, but we forgot to look under our own noses.
Dave Holloway, a creative director at Publicis in Seattle [...]]]></description>
		<wfw:commentRss>http://svcseattle.wordpress.com/2007/08/07/finally-a-decent-book-on-getting-into-advertising/feed/</wfw:commentRss>
	
		<media:content url="http://a.wordpress.com/avatar/svcseattle-128.jpg" medium="image">
			<media:title type="html">svcseattle</media:title>
		</media:content>

		<media:content url="http://svcseattle.files.wordpress.com/2007/08/theadbook_sm.jpg" medium="image">
			<media:title type="html">How To Get The Job You Want</media:title>
		</media:content>
	</item>
		<item>
		<title>101 Things Designers Can Do to Save the Earth</title>
		<link>http://svcseattle.wordpress.com/2007/06/16/101-things-designers-can-do-to-save-the-earth/</link>
		<comments>http://svcseattle.wordpress.com/2007/06/16/101-things-designers-can-do-to-save-the-earth/#comments</comments>
		<pubDate>Sat, 16 Jun 2007 16:40:20 +0000</pubDate>
		<dc:creator>svcseattle</dc:creator>
		
		<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://svcseattle.wordpress.com/2007/06/16/101-things-designers-can-do-to-save-the-earth/</guid>
		<description><![CDATA[You&#8217;ll have to forgive us for not planting new seeds on this site in a while.  We&#8217;ve been busy producing a workshop and web site on how designers and art directors can start walking the talk when it comes to planet-friendly sustainable design. The workshop, held on May 30, 2007, was packed and powerful.  But [...]]]></description>
		<wfw:commentRss>http://svcseattle.wordpress.com/2007/06/16/101-things-designers-can-do-to-save-the-earth/feed/</wfw:commentRss>
	
		<media:content url="http://a.wordpress.com/avatar/svcseattle-128.jpg" medium="image">
			<media:title type="html">svcseattle</media:title>
		</media:content>

		<media:content url="http://svcseattle.files.wordpress.com/2007/06/101_things.jpg" medium="image">
			<media:title type="html">101 Things</media:title>
		</media:content>
	</item>
		<item>
		<title>An impression made in letterpress</title>
		<link>http://svcseattle.wordpress.com/2006/12/10/an-impression-made-in-letterpress/</link>
		<comments>http://svcseattle.wordpress.com/2006/12/10/an-impression-made-in-letterpress/#comments</comments>
		<pubDate>Mon, 11 Dec 2006 04:34:33 +0000</pubDate>
		<dc:creator>svcseattle</dc:creator>
		
		<category><![CDATA[Creativity + Presenting]]></category>

		<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://svcseattle.wordpress.com/2006/12/10/an-impression-made-in-letterpress/</guid>
		<description><![CDATA[While this is a little bit of a departure from the articles you&#8217;ll typically read here, we thought it was a story worth passing along. Back in April of 2006, Charles Johnson, a national book award winner, screenplay writer, journalist, novelist, and professor at the University of Washington, gave the keynote address to the U.W. [...]]]></description>
		<wfw:commentRss>http://svcseattle.wordpress.com/2006/12/10/an-impression-made-in-letterpress/feed/</wfw:commentRss>
	
		<media:content url="http://a.wordpress.com/avatar/svcseattle-128.jpg" medium="image">
			<media:title type="html">svcseattle</media:title>
		</media:content>

		<media:content url="http://svcseattle.files.wordpress.com/2006/12/318774111_f9af556a41_o.jpg" medium="image">
			<media:title type="html">Signing</media:title>
		</media:content>
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		<title>Blog your portfolio? It&#8217;s free, easy, and, smart.</title>
		<link>http://svcseattle.wordpress.com/2006/10/24/blog-your-portfolio-its-free-easy-and-smart/</link>
		<comments>http://svcseattle.wordpress.com/2006/10/24/blog-your-portfolio-its-free-easy-and-smart/#comments</comments>
		<pubDate>Tue, 24 Oct 2006 21:02:35 +0000</pubDate>
		<dc:creator>svcseattle</dc:creator>
		
		<category><![CDATA[Business Development]]></category>

		<category><![CDATA[Portfolios + Hiring]]></category>

		<category><![CDATA[Technology + Computing]]></category>

		<guid isPermaLink="false">http://svcseattle.wordpress.com/2006/10/24/blog-your-portfolio-its-free-easy-and-smart/</guid>
		<description><![CDATA[Craig Swanson, founder of CreativeTechs, the Seattle-based technology support service for design firms, ad agencies, in-house departments, and freelancers, frequently gives talks and workshops at the School of Visual Concepts. This fall, Craig shared some compelling reasons why the aforementioned creative firms should consider using a blog to show off their portfolios to the world.
The [...]]]></description>
		<wfw:commentRss>http://svcseattle.wordpress.com/2006/10/24/blog-your-portfolio-its-free-easy-and-smart/feed/</wfw:commentRss>
	
		<media:content url="http://a.wordpress.com/avatar/svcseattle-128.jpg" medium="image">
			<media:title type="html">svcseattle</media:title>
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		<title>Write or design in-house? Here&#8217;s how to keep it fresh.</title>
		<link>http://svcseattle.wordpress.com/2006/10/22/write-or-design-in-house-heres-how-to-keep-it-fresh/</link>
		<comments>http://svcseattle.wordpress.com/2006/10/22/write-or-design-in-house-heres-how-to-keep-it-fresh/#comments</comments>
		<pubDate>Mon, 23 Oct 2006 05:27:19 +0000</pubDate>
		<dc:creator>svcseattle</dc:creator>
		
		<category><![CDATA[Creativity + Presenting]]></category>

		<category><![CDATA[In-House Design]]></category>

		<guid isPermaLink="false">http://svcseattle.wordpress.com/2006/10/22/write-or-design-in-house-heres-how-to-keep-it-fresh/</guid>
		<description><![CDATA[When your job requires you to come up with yet another carmel macchiato counter card, your tenth consecutive Medicare seminar postcard of the week, or one more &#8220;big fall sale&#8221; banner ad, it&#8217;s easy to get a little burnt out. Such is the life of the in-house designer or copywriter.
The upsides of the job&#8212;employment security, [...]]]></description>
		<wfw:commentRss>http://svcseattle.wordpress.com/2006/10/22/write-or-design-in-house-heres-how-to-keep-it-fresh/feed/</wfw:commentRss>
	
		<media:content url="http://a.wordpress.com/avatar/svcseattle-128.jpg" medium="image">
			<media:title type="html">svcseattle</media:title>
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		<title>The futility of marketing analysis</title>
		<link>http://svcseattle.wordpress.com/2006/10/22/the-futility-of-marketing-planning/</link>
		<comments>http://svcseattle.wordpress.com/2006/10/22/the-futility-of-marketing-planning/#comments</comments>
		<pubDate>Mon, 23 Oct 2006 03:03:04 +0000</pubDate>
		<dc:creator>svcseattle</dc:creator>
		
		<category><![CDATA[Strategy + Marketing]]></category>

		<guid isPermaLink="false">http://svcseattle.wordpress.com/2006/10/22/the-futility-of-marketing-planning/</guid>
		<description><![CDATA[This site is mostly a library of recaps of recent workshops and presentations at Seattle&#8217;s School of Visual Concepts. But, every now and then, we run across something too good to pass up. Case in point:  This article by Seth Godin, titled Knobody Knows Anything.  Like most great thinking, his ideas are surprisingly [...]]]></description>
		<wfw:commentRss>http://svcseattle.wordpress.com/2006/10/22/the-futility-of-marketing-planning/feed/</wfw:commentRss>
	
		<media:content url="http://a.wordpress.com/avatar/svcseattle-128.jpg" medium="image">
			<media:title type="html">svcseattle</media:title>
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		<title>How to get a design firm to hire you.</title>
		<link>http://svcseattle.wordpress.com/2006/09/17/how-to-get-a-design-firm-to-hire-you/</link>
		<comments>http://svcseattle.wordpress.com/2006/09/17/how-to-get-a-design-firm-to-hire-you/#comments</comments>
		<pubDate>Mon, 18 Sep 2006 00:58:47 +0000</pubDate>
		<dc:creator>svcseattle</dc:creator>
		
		<category><![CDATA[Portfolios + Hiring]]></category>

		<guid isPermaLink="false">http://svcseattle.wordpress.com/2006/09/17/what-creative-directors-look-for-in-a-design-portfolio/</guid>
		<description><![CDATA[The holy grail for design students and the rest of us who’d like to move up in our jobs is “The Book.”  It’s the portfolio that flings open doors, gets job offers flying, and assures us that we’ll live happily ever after (or at least until next Tuesday). But, turns out the book is [...]]]></description>
		<wfw:commentRss>http://svcseattle.wordpress.com/2006/09/17/how-to-get-a-design-firm-to-hire-you/feed/</wfw:commentRss>
	
		<media:content url="http://a.wordpress.com/avatar/svcseattle-128.jpg" medium="image">
			<media:title type="html">svcseattle</media:title>
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		<title>How to live happily with a great designer.</title>
		<link>http://svcseattle.wordpress.com/2006/07/16/how-to-live-happily-with-a-great-designer/</link>
		<comments>http://svcseattle.wordpress.com/2006/07/16/how-to-live-happily-with-a-great-designer/#comments</comments>
		<pubDate>Mon, 17 Jul 2006 01:05:33 +0000</pubDate>
		<dc:creator>svcseattle</dc:creator>
		
		<category><![CDATA[Creativity + Presenting]]></category>

		<category><![CDATA[Strategy + Marketing]]></category>

		<guid isPermaLink="false">https://svcseattle.wordpress.com/2006/07/16/how-to-live-happily-with-a-great-designer/</guid>
		<description><![CDATA[Almost all the articles on this blog summarize workshops we&#8217;ve held at SVC on design business practices, design, and creativity. But every now and then, something from the outside comes along that&#8217;s worth passing along. Case in point: Seth Godin frequently has interesting things to say about marketing, presenting, and the web. Now he&#8217;s aimed [...]]]></description>
		<wfw:commentRss>http://svcseattle.wordpress.com/2006/07/16/how-to-live-happily-with-a-great-designer/feed/</wfw:commentRss>
	
		<media:content url="http://a.wordpress.com/avatar/svcseattle-128.jpg" medium="image">
			<media:title type="html">svcseattle</media:title>
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		<title>Got work? Staffing firms do and they&#8217;re looking for freelancers.</title>
		<link>http://svcseattle.wordpress.com/2006/07/01/got-work-staffing-firms-do-and-theyre-looking-for-freelancers/</link>
		<comments>http://svcseattle.wordpress.com/2006/07/01/got-work-staffing-firms-do-and-theyre-looking-for-freelancers/#comments</comments>
		<pubDate>Sat, 01 Jul 2006 05:05:22 +0000</pubDate>
		<dc:creator>svcseattle</dc:creator>
		
		<category><![CDATA[Portfolios + Hiring]]></category>

		<category><![CDATA[Staffing and Management]]></category>

		<guid isPermaLink="false">https://svcseattle.wordpress.com/2006/07/01/got-work-staffing-firms-do-and-theyre-looking-for-freelancers/</guid>
		<description><![CDATA[Some would say there&#8217;s a sweet spot between working full time for the man and striking out completely on your own as a freelancer. That happy middle ground is doing contract work through a staffing firm. Done right, it can combine the flexibility and variety of freelancing with the solid benefits and the let-somebody-else-worry-about-the-paperwork aspects [...]]]></description>
		<wfw:commentRss>http://svcseattle.wordpress.com/2006/07/01/got-work-staffing-firms-do-and-theyre-looking-for-freelancers/feed/</wfw:commentRss>
	
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			<media:title type="html">svcseattle</media:title>
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		<title>The Killer Interview (and how to avoid interview killers).</title>
		<link>http://svcseattle.wordpress.com/2006/06/28/the-killer-interview-and-how-to-avoid-interview-killers/</link>
		<comments>http://svcseattle.wordpress.com/2006/06/28/the-killer-interview-and-how-to-avoid-interview-killers/#comments</comments>
		<pubDate>Wed, 28 Jun 2006 18:00:38 +0000</pubDate>
		<dc:creator>svcseattle</dc:creator>
		
		<category><![CDATA[Portfolios + Hiring]]></category>

		<guid isPermaLink="false">https://svcseattle.wordpress.com/2006/06/28/the-killer-interview-and-how-to-avoid-interview-killers/</guid>
		<description><![CDATA[Did you hear the one about the designer who flew in for an early morning interview?  Upon opening his suitcase at the hotel, he discovered that a bottle of aftershave had broken and spilled all over his good clothes. Unfortunately, he made this discovery after the stores had closed for the night, and he [...]]]></description>
		<wfw:commentRss>http://svcseattle.wordpress.com/2006/06/28/the-killer-interview-and-how-to-avoid-interview-killers/feed/</wfw:commentRss>
	
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		<title>Ted Leonhardt&#8217;s Guest Essay: Don&#8217;t waste acquired talent.</title>
		<link>http://svcseattle.wordpress.com/2006/06/27/ted-leonhardts-guest-essay-dont-waste-acquired-talent/</link>
		<comments>http://svcseattle.wordpress.com/2006/06/27/ted-leonhardts-guest-essay-dont-waste-acquired-talent/#comments</comments>
		<pubDate>Tue, 27 Jun 2006 15:30:24 +0000</pubDate>
		<dc:creator>svcseattle</dc:creator>
		
		<category><![CDATA[Business Development]]></category>

		<category><![CDATA[General]]></category>

		<category><![CDATA[Staffing and Management]]></category>

		<guid isPermaLink="false">https://svcseattle.wordpress.com/2006/07/02/ted-leonhardts-guest-essay-dont-waste-acquired-talent/</guid>
		<description><![CDATA[Ted Leonhardt, design firm business consultant and an occasional lecturer and workshop leader at the School of Visual Concepts, thinks there is a lot to be learned about respecting the cultures of acquired creative groups. He puts his thoughts in an open letter to Sir Martin Sorrell and Rodney Fitch
Gentlemen,
I&#8217;m sorry to hear that Sue [...]]]></description>
		<wfw:commentRss>http://svcseattle.wordpress.com/2006/06/27/ted-leonhardts-guest-essay-dont-waste-acquired-talent/feed/</wfw:commentRss>
	
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			<media:title type="html">Ted Leonhardt</media:title>
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		<title>Getting hired: The new design and advertising portfolio</title>
		<link>http://svcseattle.wordpress.com/2006/06/04/getting-hired-the-new-design-and-advertising-portfolio/</link>
		<comments>http://svcseattle.wordpress.com/2006/06/04/getting-hired-the-new-design-and-advertising-portfolio/#comments</comments>
		<pubDate>Sun, 04 Jun 2006 23:02:00 +0000</pubDate>
		<dc:creator>svcseattle</dc:creator>
		
		<category><![CDATA[Portfolios + Hiring]]></category>

		<category><![CDATA[Staffing and Management]]></category>

		<guid isPermaLink="false">https://svcseattle.wordpress.com/2006/03/30/getting-hired-the-new-design-and-advertising-portfolio/</guid>
		<description><![CDATA[One of the better blogs covering design is Speak Up, an off-shoot of the equally fascinating UnderConsideration.  A recent post there asked the question, &#8220;What does a portfolio look like these days?&#8221;. It&#8217;s a great question, and one that was answered with aplomb by Tom Horton, CEO of Seattle integrated design-ad-interactive agency, Horton, Lantz [...]]]></description>
		<wfw:commentRss>http://svcseattle.wordpress.com/2006/06/04/getting-hired-the-new-design-and-advertising-portfolio/feed/</wfw:commentRss>
	
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		<title>Full-time vs. temp:  Which way should a design firm go?</title>
		<link>http://svcseattle.wordpress.com/2006/06/01/full-time-vs-temp-which-way-should-a-design-firm-go/</link>
		<comments>http://svcseattle.wordpress.com/2006/06/01/full-time-vs-temp-which-way-should-a-design-firm-go/#comments</comments>
		<pubDate>Thu, 01 Jun 2006 13:30:00 +0000</pubDate>
		<dc:creator>svcseattle</dc:creator>
		
		<category><![CDATA[Staffing and Management]]></category>

		<guid isPermaLink="false">https://svcseattle.wordpress.com/2006/06/01/full-time-vs-temp-which-way-should-a-design-firm-go/</guid>
		<description><![CDATA[Seattle&#8217;s School of Visual Concepts works closely with local staffing firms, including FILTER, Aquent, Big Fish, and The Smart Department, to keep tabs on where the demand is for jobs and skills. In talking with these staffing partners, we&#8217;ve heard the case for temporary creative staffing, and it&#8217;s a convincing one.  Here, in short, [...]]]></description>
		<wfw:commentRss>http://svcseattle.wordpress.com/2006/06/01/full-time-vs-temp-which-way-should-a-design-firm-go/feed/</wfw:commentRss>
	
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			<media:title type="html">svcseattle</media:title>
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		<title>Stuck for an idea? Try this 45-year old brainstorming technique.</title>
		<link>http://svcseattle.wordpress.com/2006/03/15/stuck-for-an-idea-try-this-45-year-old-brainstorming-technique/</link>
		<comments>http://svcseattle.wordpress.com/2006/03/15/stuck-for-an-idea-try-this-45-year-old-brainstorming-technique/#comments</comments>
		<pubDate>Wed, 15 Mar 2006 13:00:00 +0000</pubDate>
		<dc:creator>svcseattle</dc:creator>
		
		<category><![CDATA[Creativity + Presenting]]></category>

		<guid isPermaLink="false">https://svcseattle.wordpress.com/2006/03/15/stuck-for-an-idea-try-this-45-year-old-brainstorming-technique/</guid>
		<description><![CDATA[As part of a full-day workshop for in-house designers and writers, The In-House Creatives&#8217; Survival Guide, at Seattle&#8217;s School of Visual Concepts, workshop leaders Jerry Kopec, creative director of Group Health Cooperative in Seattle, and Larry Asher, creative director of Worker Bees, Inc., shared this tried-and-trusted approach for coming up with ideas. With full credit [...]]]></description>
		<wfw:commentRss>http://svcseattle.wordpress.com/2006/03/15/stuck-for-an-idea-try-this-45-year-old-brainstorming-technique/feed/</wfw:commentRss>
	
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			<media:title type="html">svcseattle</media:title>
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		<title>The big shootout: Font management software for Mac.</title>
		<link>http://svcseattle.wordpress.com/2006/02/24/the-big-shootout-font-management-software-for-mac/</link>
		<comments>http://svcseattle.wordpress.com/2006/02/24/the-big-shootout-font-management-software-for-mac/#comments</comments>
		<pubDate>Fri, 24 Feb 2006 18:05:00 +0000</pubDate>
		<dc:creator>svcseattle</dc:creator>
		
		<category><![CDATA[Technology + Computing]]></category>

		<guid isPermaLink="false">https://svcseattle.wordpress.com/2006/02/24/the-big-shootout-font-management-software-for-mac/</guid>
		<description><![CDATA[It&#8217;s not an especially scintillating topic, unless you&#8217;re a designer or art director who spends too many hours of every day frustrated by fonts and font management software that aren&#8217;t working.
At SVC, we&#8217;ve touched on the topic of font management for design through a series of free talks presented by our very good friends and [...]]]></description>
		<wfw:commentRss>http://svcseattle.wordpress.com/2006/02/24/the-big-shootout-font-management-software-for-mac/feed/</wfw:commentRss>
	
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		<title>Managing creative people:  How to deal with the problem child.</title>
		<link>http://svcseattle.wordpress.com/2006/02/16/managing-creative-people-how-to-deal-with-the-problem-child/</link>
		<comments>http://svcseattle.wordpress.com/2006/02/16/managing-creative-people-how-to-deal-with-the-problem-child/#comments</comments>
		<pubDate>Thu, 16 Feb 2006 13:56:00 +0000</pubDate>
		<dc:creator>svcseattle</dc:creator>
		
		<category><![CDATA[Staffing and Management]]></category>

		<guid isPermaLink="false">https://svcseattle.wordpress.com/2006/02/16/managing-creative-people-how-to-deal-with-the-problem-child/</guid>
		<description><![CDATA[Seattle&#8217;s School of Visual Concepts frequently offers a full-day workshop on Managing Creative People, typically led by Tiffany Young, creative director of Seattle&#8217;s Smashing Ideas.  The curriculum touches on hiring, motivating, and managing those with large and fragile egos. A topic that also gets a fair amount of attention is what to do with [...]]]></description>
		<wfw:commentRss>http://svcseattle.wordpress.com/2006/02/16/managing-creative-people-how-to-deal-with-the-problem-child/feed/</wfw:commentRss>
	
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		<title>RFP faux pas: How to take your design or ad firm out of the running.</title>
		<link>http://svcseattle.wordpress.com/2006/02/09/rfp-faux-pas-how-to-take-your-design-or-ad-firm-out-of-the-running/</link>
		<comments>http://svcseattle.wordpress.com/2006/02/09/rfp-faux-pas-how-to-take-your-design-or-ad-firm-out-of-the-running/#comments</comments>
		<pubDate>Thu, 09 Feb 2006 17:53:00 +0000</pubDate>
		<dc:creator>svcseattle</dc:creator>
		
		<category><![CDATA[Business Development]]></category>

		<guid isPermaLink="false">https://svcseattle.wordpress.com/2006/02/09/rfp-faux-pas-how-to-take-your-design-or-ad-firm-out-of-the-running/</guid>
		<description><![CDATA[Bill Fritsch, president of Seattle ad agency, Hydrogen, and Larry Asher, creative director of Worker Bees, Inc. lead a workshop, Writing Proposals and Pitches, at Seattle’s School of Visual Concepts. They recap some of the highlights of their last workshop here:
You make the phone calls. You send out the letters. You buy the lunches. Finally, [...]]]></description>
		<wfw:commentRss>http://svcseattle.wordpress.com/2006/02/09/rfp-faux-pas-how-to-take-your-design-or-ad-firm-out-of-the-running/feed/</wfw:commentRss>
	
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			<media:title type="html">svcseattle</media:title>
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		<title>Write a job description that attracts the right people</title>
		<link>http://svcseattle.wordpress.com/2006/02/02/write-a-job-description-that-attracts-the-right-people/</link>
		<comments>http://svcseattle.wordpress.com/2006/02/02/write-a-job-description-that-attracts-the-right-people/#comments</comments>
		<pubDate>Thu, 02 Feb 2006 14:32:00 +0000</pubDate>
		<dc:creator>svcseattle</dc:creator>
		
		<category><![CDATA[Portfolios + Hiring]]></category>

		<category><![CDATA[Staffing and Management]]></category>

		<guid isPermaLink="false">https://svcseattle.wordpress.com/2006/02/02/write-a-job-description-that-attracts-the-right-people/</guid>
		<description><![CDATA[Seattle&#8217;s School of Visual Concepts frequently offers talks and workshops about how to interview, prepare your portfolio, and put together a resume for aspiring writers, art directors, and designers.  But what about the other side of the equation?  What&#8217;s the best way for a design firm, ad agency, or interactive shop to search [...]]]></description>
		<wfw:commentRss>http://svcseattle.wordpress.com/2006/02/02/write-a-job-description-that-attracts-the-right-people/feed/</wfw:commentRss>
	
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			<media:title type="html">svcseattle</media:title>
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		<title>Our favorite Ted-isms:  Ted Leonhardt on design firm compensation</title>
		<link>http://svcseattle.wordpress.com/2006/02/01/our-favorite-ted-isms-ted-leonhardt-on-design-firm-compensation/</link>
		<comments>http://svcseattle.wordpress.com/2006/02/01/our-favorite-ted-isms-ted-leonhardt-on-design-firm-compensation/#comments</comments>
		<pubDate>Wed, 01 Feb 2006 17:36:00 +0000</pubDate>
		<dc:creator>svcseattle</dc:creator>
		
		<category><![CDATA[Compensation]]></category>

		<guid isPermaLink="false">https://svcseattle.wordpress.com/2006/02/01/our-favorite-ted-isms-ted-leonhardt-on-design-firm-compensation/</guid>
		<description><![CDATA[Running a creative business is great fun, until the subject of money comes up. If you don’t charge enough, you go broke, it you charge too much, same result. How much should a design firm charge? How do you negotiate fees? How do you manage for profit?
Positioning For Success - Laying the Foundation for Profits [...]]]></description>
		<wfw:commentRss>http://svcseattle.wordpress.com/2006/02/01/our-favorite-ted-isms-ted-leonhardt-on-design-firm-compensation/feed/</wfw:commentRss>
	
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			<media:title type="html">svcseattle</media:title>
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		<title>Don&#8217;t backup and archive your hard drive and you could lose important&#8230;</title>
		<link>http://svcseattle.wordpress.com/2006/01/19/dont-backup-and-archive-your-hard-drive-and-you-could-lose-important/</link>
		<comments>http://svcseattle.wordpress.com/2006/01/19/dont-backup-and-archive-your-hard-drive-and-you-could-lose-important/#comments</comments>
		<pubDate>Thu, 19 Jan 2006 13:14:00 +0000</pubDate>
		<dc:creator>svcseattle</dc:creator>
		
		<category><![CDATA[Technology + Computing]]></category>

		<guid isPermaLink="false">https://svcseattle.wordpress.com/2006/01/19/dont-backup-and-archive-your-hard-drive-and-you-could-lose-important/</guid>
		<description><![CDATA[Craig Swanson, founder of CreativeTechs, a Seattle-based firm dedicated to providing technical support for design professionals, frequently speaks at the School of Visual Concepts. One of his most popular presentations is on the need for getting serious about backing up and archiving your computer&#8217;s hard drive. Here&#8217;s a brief recap of Craig&#8217;s talk, but you&#8217;ll [...]]]></description>
		<wfw:commentRss>http://svcseattle.wordpress.com/2006/01/19/dont-backup-and-archive-your-hard-drive-and-you-could-lose-important/feed/</wfw:commentRss>
	
		<media:content url="http://a.wordpress.com/avatar/svcseattle-128.jpg" medium="image">
			<media:title type="html">svcseattle</media:title>
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		<title>Creative presentations:  Lessons from The Donald</title>
		<link>http://svcseattle.wordpress.com/2006/01/15/creative-presentations-lessons-from-the-donald/</link>
		<comments>http://svcseattle.wordpress.com/2006/01/15/creative-presentations-lessons-from-the-donald/#comments</comments>
		<pubDate>Sun, 15 Jan 2006 13:51:00 +0000</pubDate>
		<dc:creator>svcseattle</dc:creator>
		
		<category><![CDATA[Business Development]]></category>

		<category><![CDATA[Creativity + Presenting]]></category>

		<guid isPermaLink="false">https://svcseattle.wordpress.com/2006/01/15/creative-presentations-lessons-from-the-donald/</guid>
		<description><![CDATA[Seattle&#8217;s School of Visual Concepts frequently offers workshops on presenting and selling creative work. But there is sound advice to be found from other quarters&#8211;surprisingly, the reality TV show, The Apprentice.  Here are some presentation tips gleaned from a recent episode.
If you&#8217;re wondering if you should trust the welfare of your business to pop [...]]]></description>
		<wfw:commentRss>http://svcseattle.wordpress.com/2006/01/15/creative-presentations-lessons-from-the-donald/feed/</wfw:commentRss>
	
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			<media:title type="html">svcseattle</media:title>
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		<title>WONGDOODY says it&#8217;s the end of the line for traditional advertising</title>
		<link>http://svcseattle.wordpress.com/2005/10/26/wongdoody-says-its-the-end-of-the-line-for-traditional-advertising/</link>
		<comments>http://svcseattle.wordpress.com/2005/10/26/wongdoody-says-its-the-end-of-the-line-for-traditional-advertising/#comments</comments>
		<pubDate>Wed, 26 Oct 2005 17:46:00 +0000</pubDate>
		<dc:creator>svcseattle</dc:creator>
		
		<category><![CDATA[Creativity + Presenting]]></category>

		<guid isPermaLink="false">https://svcseattle.wordpress.com/2005/10/26/wongdoody-says-its-the-end-of-the-line-for-traditional-advertising/</guid>
		<description><![CDATA[Advertising Is Dead.
Today’s technology has killed advertising as we knew it. The ad industry just hasn’t held the funeral yet. In 1993 TV viewers watched a handful of channels, not the 250 DirectTV now pipes into your home from outer space. Tivo hadn’t been invented yet. Neither had the all-but-ubiquitous iPod. Cell phones were still [...]]]></description>
		<wfw:commentRss>http://svcseattle.wordpress.com/2005/10/26/wongdoody-says-its-the-end-of-the-line-for-traditional-advertising/feed/</wfw:commentRss>
	
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			<media:title type="html">svcseattle</media:title>
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		<title>The creative brief:  How a piece of paper can save your life.</title>
		<link>http://svcseattle.wordpress.com/2005/07/12/the-creative-brief-how-a-piece-of-paper-can-save-your-life/</link>
		<comments>http://svcseattle.wordpress.com/2005/07/12/the-creative-brief-how-a-piece-of-paper-can-save-your-life/#comments</comments>
		<pubDate>Tue, 12 Jul 2005 13:36:00 +0000</pubDate>
		<dc:creator>svcseattle</dc:creator>
		
		<category><![CDATA[Strategy + Marketing]]></category>

		<guid isPermaLink="false">https://svcseattle.wordpress.com/2005/07/12/the-creative-brief-how-a-piece-of-paper-can-save-your-life/</guid>
		<description><![CDATA[At Seattle&#8217;s School of Visual Concepts, one workshop held for design and ad professionals that&#8217;s attracting a lot of attention is about how to write the perfect design brief.  This simple document, it turns out, isn&#8217;t quite so simple to create and use effectively. Devin Liddell, formerly chief strategist for the Seattle office of [...]]]></description>
		<wfw:commentRss>http://svcseattle.wordpress.com/2005/07/12/the-creative-brief-how-a-piece-of-paper-can-save-your-life/feed/</wfw:commentRss>
	
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		<title>Entering creative shows:  An award-winning proposition for in-house groups?</title>
		<link>http://svcseattle.wordpress.com/2005/05/10/entering-creative-shows-an-award-winning-proposition-for-in-house-groups/</link>
		<comments>http://svcseattle.wordpress.com/2005/05/10/entering-creative-shows-an-award-winning-proposition-for-in-house-groups/#comments</comments>
		<pubDate>Tue, 10 May 2005 14:13:00 +0000</pubDate>
		<dc:creator>svcseattle</dc:creator>
		
		<category><![CDATA[Creativity + Presenting]]></category>

		<guid isPermaLink="false">https://svcseattle.wordpress.com/2005/05/10/entering-creative-shows-an-award-winning-proposition-for-in-house-groups/</guid>
		<description><![CDATA[The School of Visual Concepts&#8217; students have always made a strong showing in the The Seattle Show, the region&#8217;s premier competition for honoring creativity in advertising, design, and interactive.  But is entering awards competitions really good for business?  And how should in-house design groups approach shows? SVC Director, Larry Asher takes on the [...]]]></description>
		<wfw:commentRss>http://svcseattle.wordpress.com/2005/05/10/entering-creative-shows-an-award-winning-proposition-for-in-house-groups/feed/</wfw:commentRss>
	
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